I’ve spent my career delivering ambitious business strategies with outstanding marketing and communications at their core, building a broad range of specialisms. I’ve worked at the heart of global multinationals and challenger brands, gaining a deep understanding of their challenges and opportunities.

I built my career in the UK telecommunications industry with global market leaders Vodafone and Virgin Media, undertaking a wide variety of marketing roles and developing my executive leadership credentials.

Since my telecoms days I’ve held Global Marketing Director positions in the shipping and assurance industries, sitting on executive leadership teams and, with global assurance partner LRQA, optimising the investment potential presented by private equity ownership whilst creating a purpose-driven brand and values.

I’ve built and led best-in-industry global marketing functions, reshaped organisational designs, implemented AI solutions and CRM systems, increased marketing investment, driven double digit year on year lead growth, and achieved company-high scores in employee engagement.

I’ve also lived and worked in Tanzania and China, where I spent several years running an independent brand marketing agency in Beijing. I love working closely with creative agencies and teams, and I understand what it’s like to sit on both sides of the client-agency relationship.

In my free time I’m head coach for my local CrossFit gym on a voluntary basis, I’m a level two RFU rugby coach and I’m addicted to playing pickleball. I apply the principles of leadership, teamwork and consistency from my sporting activities into the workplace.